Down to Earth Brochure Close-up
Down to Earth Brochure Close-up
Infographics help convey environmental data at a glance.
Down to Earth Website
The Down to Earth website allows for easy sharing via printing industry social media and bloggers, encouraging dialogue on this important subject.
“International Paper leads the discussion of the paper industry’s commitment to sustainability in “Down to Earth”, a printed newsletter and companion website. Each issue in this on-going series poses an environmental question such as “Are Pixels Greener Than Paper?” and “How Does Using Paper Lead to More Trees?”, sheds new light on the subject and helps readers learn to not only see a different point of view but to ask the right questions.
Download the Case Study: “Down to Earth” Evidence-based Green Marketing (PDF 893kb)